Business culture refers to the cultural phenomenon generated, created, reflected, propagated, developed by all walks of life, all sectors, all kinds of enterprises in the process of continuous development of business. It is the sum of the commercial material wealth and spiritual wealth created by human in a market economy. Enterprises’ behaviors and characteristics vary under different business cultural environment, which reveal enterprises’ unique corporate culture and brand characteristics formed in different regional business culture. Good business cultural environment can promote the growth of the social economy, enterprises and entrepreneurs.
Economic globalization and the rapid development of technology information provide a good macro-environment for enterprises to go to the world. The world economy has accessed into a diversified era and developed interdependently with integration of diverse cultures. For cross-cultural business operators, they must profoundly understand the diversity and multi-dimensional nature of global culture, so as to adjust their own business decision-making and management behavior at any time. As affected by the long Chinese history and culture, Chinese business culture becomes very unique, which has a profound impact on the growth of Chinese enterprises and social progress in a long time. With China’s growing economic power and international status, Chinese enterprises and commodities nurtured by Chinese business culture will possess a unique sustainable competitiveness in the international market.
To promote the development of business cultural research and practice, 2019 China Business Culture and Management Conference will be held from 07-09 June in Weihai,Shandong. The conference theme is: Business culture and management under the Background of Globalization.The conference will provide a high-level academic exchange platform for scholars in business culture to facilitate their communication and discussion of the latest research output.
SPONSOR：
Shandong University
CO-SPONSORS：
Commercial Culture Association of China，CCAC
Journal of Chinese Business Culture
Asian Business Association
Asian Journal of Business Research
MAG Scholar
ORGANIZER：
School of Management of Shandong University
Business Culture and Management Research Center of Shandong University
Jinan Management Science Institution
Shandong University (Weihai) Business School
Academic Supported：Economist Weekly of China
CONFERENCE CHAIRMAN
Professor Xingyuan Wang (Shandong University)
Professor Zhilin Yang (City University of Hong Kong)
The conference will mainly discuss the following research topics:
1.The development of traditional Chinese culture and Confucian Businessmen under the background of globalization
The traditional Chinese culture and Economic transformation under the background of globalization
The traditional Chinese culture and management innovation under the background of globalization
The traditional Chinese culture and business culture innovation under the background of globalization
The culture of Chinese traditional business chamber
Regional Culture and Socioeconomic development
2.Cross-cultural management
The Evolution and Comparison of Foreign business culture
The integration of multi-national culture
The Strategy of Cross-cultural Management
3.Corporate Culture
Corporate culture of corporate social responsibility
Corporate culture and the independent innovation of Chinese enterprises
Corporate image management
Corporate culture construction
Cases of corporate culture management
4.Business ethics
The definition and taxonomy of business ethics
Business ethics values and business spirit
Ethical norm
Confucian values and business ethics
Taoist values and business ethics
The Buddhist values and business ethics
The Hundred of School Thought and Chinese Business Ethics
5.Brand and marketing culture
Brand culture and brand marketing
Culture and Marketing Strategy
Business relations and circle culture
Merchandise design and merchandise pop culture
Retail environment culture
Network and E-Commerce culture
Consumption culture and consumer research
Cultural psychology and Cultural Product Development
6.Other related topics
The innovation of business model in creative industry
Contemporary Confucian Entrepreneurs and business association culture
The culture of innovation and entrepreneurship
Tourism Exhibition culture
CONFERENCE SCHEDULE
07 June,2019 14:00-20:00：Registration
Place of registration: Weihai Campus of Shandong University, Weihai, Shandong Province
08 June, 2019 morning, Conference opening ceremony and keynote speech
08 June, 2019 afternoon，Group discussion
09 June 2019 Confucian culture and new entrepreneurial spirit cultural experience activity
IMPORTANT DAYS
10 May,2019 – Deadline of abstract submission
20 May,2019 –Deadline of paper submission
07-09 June,2019 –2019 China Business Culture and Management Conference
PAPER SUBMISSION
Authors are encouraged to submit their full papers via internet to the conference email address: zgsywhygl@163.com . A paper review committee, formed by distinguished scholars, will review the submitted papers, and the results will be announced before 20 May,2019. The conference accepts normative, empirical and practical papers. Papers accepted will be presented to CPCI (ISTP) Index Search. Selected papers will be published in academic journals such as China Business Culture Research, Journal of China Business Culture Research, and Asian Journal of Business Research.
The recommended paper format is MS Word. Submitted papers should contain Chinese version and English version at the same time. CPCI (ISTP) cost ¥ 1000 per paper (within 5 pages). As for paper format, please refer to meetings essay (in English)
Registration Fee
International Scholar |
$200 |
Domestic Scholar |
¥1200 |
International Student |
$100 |
Domestic Scholar |
¥600 |
On-site Payment - for domestic attendee
After arriving at Weihai on June 07, 2019, you can directly paid to the organizing committee to register in our conference.
Note: The invoice for the conference registration fee will mail to you after the meeting.
Online Payment - for international attendee
COMMITTEE SECRETARIAT
School of Management of Shandong University
Email: zgsywhygl@163.com
Website: www.sywh.sdu.edu.cn
Contacts: Hongchen Liu: 18263151199; Yun Liu: 15689732152
Overseas registration ：DENG Tianjuan, City University of Hong Kong
Email：tianjdeng2-c@my.cityu.edu.hk
Overseas registration website：http://www.aba-web.com/conferences/sywh_en.html